“I wanted to take a moment … to tell you how much I have appreciated our partnership between Safe Routes to School and the Winston-Salem/Forsyth County Schools. You have been a very gracious trainer for all of our elementary and middle school Physical Education teachers, not to mention securing a grant that provided the bike trailer, complete with the tools teachers need to successfully prepare our children to be safe pedestrians and cyclists. Of course, with your education background, you knew how important it was to have a complete, but manageable curriculum and I so appreciate you providing our teachers with that.”

Nancy P. Sutton
Health, PE & Character Education Program Specialist
Winston-Salem/Forsyth County Schools



Adult & child in bike lane Laura Sandt (2) (640x479)

Adult & child in bike lane
Credit: Laura Sandt



Judi-Adj Helmet (2) (256x320)

Judi adjusting a child’s helmet.
Credit: Jeffrey Toomer

















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PE teacher training
Credit: Judi Lawson Wallace

Active Transportation

Active transportation refers to human-powered modes of transportation such as biking and walking. It can also include skates, skateboards, scooters, and wheelchairs. Safe Routes to School encourages children to use active transportation to and from school to build regular physical activity into their schedules. Our firm works with government departments, nonprofit agencies, and schools to encourage more biking and walking and make those activities safer for everyone.


Bicycle & Pedestrian Consulting

Our goal: making communities safer for pedestrians and cyclists and encouraging more people to use active transportation.


  • Facilitating Walkable Community Workshops
  • Conducting walkability audits
  • Creating encouragement programs and events
  • Teaching trainers to teach walking and biking skills to children and adults
  • Educating motorists about interacting safely with pedestrians and cyclists.


  • Conducted Walkable Community workshops for City of Winston-Salem and Forsyth County employees.
  • Organized a Complete Streets Committee to advocate for a Complete Streets policy and other changes that resulted in the Winston-Salem MPO’s adoption of a Complete Streets policy.
  • Performed a walkability audit on Cloverdale Avenue between Oakwood Drive and Hawthorne Road and presented recommendations for improving pedestrian safety before improvements were made to the street.
  • Created a quarterly newsletter, writing articles and taking photos to inform Winston-Salem residents about improvements for pedestrians and bicyclists the city has made as well as educating them on other issues.

  • Coordinated open streets events beginning in 2009 with Cycling Sunday in downtown Winston-Salem and developing into two events per year, promoting them through articles and news releases.
  • Organized a committee with representatives from different health and community organizations to re-brand the open streets event as Walk & Roll Winston-Salem to encourage more walking and biking.
  • Coordinated and scheduled events throughout the month of May for Bike Month Winston-Salem in collaboration with a host of community agencies and sponsors. 

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Judi talks about importance of Safe Routes to School in above video clip. 

Safe Routes to School Consulting

Since 2005, we have worked with different schools in varied communities to excite parents and teachers about Safe Routes to School and encouraging more students to walk or bike to and from school. At schools where walking to school is unsafe, we encourage walk-at-school programs to keep children active and better able to learn.


  • Facilitating Safe Routes to School workshops to introduce communities to the 5 E’s and the steps to start a Safe Routes to School program.
  • Consulting on Safe Routes to School action plans and programs, including walkability audits around schools and nearby neighborhoods.
  • Advising on starting a walking and biking skills curriculum, including purchasing necessary equipment.
  • Training physical education teachers and others to teach the Let’s Go NC! curriculum about walking and biking skills for grades K-5.
  • Producing a Safe Routes to School newsletter for a school or community to maintain engagement and participation.
  • Assisting with development of encouragement programs, including Walking School Bus programs.


  • Started one of the first in-class, on-bike training programs for grades 4-6 in North Carolina.
  • Completed requirements to become a National Safe Routes to School Trainer, facilitating workshops across North Carolina as well as in Virginia and South Carolina.

  • Worked with a URS team to develop a Safe Routes to School Action Plan for Chadbourn, NC.
  • Made presentations across North Carolina about Safe Routes to Schools at conferences and public agencies.
  • Developed the Bike Smarts curriculum tailored to the available time in PE classes for Winston-Salem/Forsyth County elementary and middle schools, with more than 5,300 students having participated so far.
  • Served as contract coordinator for Safe Routes to School in the Winston-Salem Urban Area since 2009, writing a noninfrastructure SRTS grant application that resulted in a $50,000 grant to build the SRTS program.
  • Developed, as part of a three-person team, the Let’s Go NC! A Pedestrian and Bicycle Skills Program for Healthy Active Children in grades K-5.
  • Published with co-author Nancy Sutton an article, “Bike Skills Training in PE Is Fun, Keeps Kids Safe,” in the national Journal of Physical Education, Recreation & Dance (February, 2015).
  • Trained North Carolina Active Routes to School coordinators on using the Let’s Go NC! curriculum and teaching it to others in their regions.

Clients we’ve served

  • Active Routes to School in North Carolina
  • Bike Virginia
  • Gramercy Research Group, Inc.
  • Institute of Transportation Research & Education
  • North Carolina Department of Transportation, Division of Bicycle and Pedestrian Transportation
  • North Carolina Safe Routes to School Program
  • URS Corporation
  • Winston-Salem Department of Transportation
  • Winston-Salem/Forsyth County Schools

About Wallace Consulting

Judi headshotPresident and senior consultant Judi Lawson Wallace has built her successful consulting practice on her years as a classroom teacher combined with her marketing communication skills and her passion for walking and biking. She began by walking or biking with her daughter to elementary school, sometimes on their bright yellow Schwinn tandem bike. She continues to “walk the walk” by walking or biking for trips under two miles in addition to riding for fitness. A long-time advocate, she was honored as the recipient of the Sam Thomas Award by the North Carolina Department of Transportation Bicycle Committee. She also received the Silver Spoke Award from the NC Bicycle Federation. She has authored many articles about bicycling for regional and national publications, including one for Bicycling Magazine, “Teaching Children that a Bicycle Is Not a Toy.” She has encouraged the exploration of her native state by bike with three books: Short Bike Rides North Carolina, Great Bike Rides In and Around Winston-Salem (with Ken Putnam), and Road Biking North Carolina.

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© 2015 Wallace Consulting & Training, Inc. All rights reserved.